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DIPLOMA IN MASS COMMUNICATION (DMC)
Code : KPT/JPT (R2/0323/4/0034) MQA/FA 4723 12/28
Overview
This course is designed for students whom have keen interest especially in the field of communication. Diploma in Mass Communication promotes an effective and creative ways of communication by applying accurate techniques and an enhanced modus operandi. It also helps to prepare them for a wider branch of communication related program such as journalism, corporate communication, public relation and such.
Diploma in Mass Communication is designed to equip students with the vital knowledge of communication and the subjects related to it. Going through the selected subjects, student will find that this program stressed on the practicality of each subject to its core. This course is specifically designed to help to extend the student’s communication ability and to relate their knowledge and skill with the development of today’s society.
"The Mass Communication programme at MAIC offers a meaningful and enriching learning experience. I am encouraged to connect with peers, explore leadership opportunities, and grow through continuous guidance and support." - NUR AMALIN AISYAH
Programme Structure
| YEAR 1 | YEAR 2 | YEAR 3 |
| Introduction to Mass Communication | Fundamental of Intercultural Communication | Industrial Placement |
| Principles of Journalism | Introduction to Advertising | |
| Human Communication | Consumer Behavior | |
| Introduction to Public Relations | Principles of Marketing | |
| Public Speaking | Introduction to New Media | |
| Fundamental of Management | Media Law and Ethics | |
| Principles of Broadcasting | News Writing and Reporting | |
| Introduction to Visual Communication | Script Writing | |
| Introduction to Communication Theory | Publication Design | |
| Photography | Web Design | |
| Co - Curricular Project | Communication Technology | |
| Penghayatan Etika dan Peradaban / Bahasa Melayu Komunikasi | Marketing Communication | |
| Essentials of Modern & Digital Skills | Event Management | |
| Qualitative & Creative Thinking | Kursus Integriti dan Anti Rasuah |
ENTRY REQUIREMENTS
| Qualifications | Requirements |
|---|---|
| STPM | Grade C in any subject |
| SPM | 3 credits in any subject (Including English or any equivalent qualification) |
| STAM | Minimum of grade Maqbul |
| UEC | Grade B in 3 any subjects |
| O-LEVEL | Grade C in any subject |
| SKM | Pass Level 3 in related field |
| ADDITIONAL REQUIREMENT | Inc of English / equivalent qualification. Candidate without English (SPM) need to take a reinforcement English subject before enrollment. Candidate with a pass English subject (SPM) maybe admitted if their admission qualification contains on English subject(s) equivalent to English SPM level. |
Career Opportunities
- Advertising & Promotion Executive
- Audio/Video Assistant Producer
- Broadcast Executive
- Campaign Executive
- Corporate Communications Executive
- Public Relations Executive
- Marketing Communication Executive
- Journalist
ADVANTAGES OF MAIC
The Diploma in Mass Communication is awarded by MAHSA, a highly reputable institution in Malaysia.
Interaction with Media ProfessionalsStudents studying in Diploma in Mass Communication are given opportunities to interact and engage with lecturers and students from the media field, giving these students networking opportunities and insight into the media industries, which is among the top driver for the global economy.
High Quality CurriculumThe Diploma in Mass Communication is designed in consultation with our partners and a panel of industry experts, providing students with the knowledge and skills highly desirable by employers.
International FacultyWith lecturers and students from 56 different nationalities, the Diploma in Mass Communication student gain a rich appreciation of different cultures and values.
Internship with Industry PartnersStudents of the Diploma in Mass Communication gain work experience as part of their programme. This invaluable experience give our students an edge in employment and help them make good contacts within the industry.
Affordable FeesTuition fees for the Diploma in Mass Communication are kept at an affordable level, to ensure there are little barriers to a good quality education.
Flexible Enrolment DatesThe Diploma in Mass Communication takes students on a rolling semester basis, allowing for greater flexibility.
RecognitionThe Diploma in Mass Communication is approved by the Ministry of Higher Education, Malaysia.